Marketing is the backbone of any business. If you wish to see your business success then, you need to come up with an excellent marketing plan that covers all your organizational needs. With the help of the best digital marketing services in Dubai, you can plan an efficient marketing campaign that will help you promote your products and services. With the help of marketing you will be able to stand out in front of your competitors. A company that has no efficient marketing strategy, might not make it to the top. 

When we talk about marketing, we must understand that marketing is a vast landscape with different aspects like traditional marketing, digital marketing, consumer marketing, affiliate marketing,network marketing, and you can look for the best SEO services Dubai has to offer. All of these aspects are different from each other and they benefit your business in a unique way. In affiliate marketing, a company hires marketers who work on commission basis, the main goal of this marketing is to generate leads. Whereas, in network marketing, a network of distributors is utilized, it is a person-to-person sale. Now let’s explore some major factors of marketing and see which one is better, affiliate marketing or network marketing. 

• Reach 
• Competency 
• Investment 
• Component 

Reach: 

With the help of network marketing you will be able to create a reach of a large number of people from sales. Whereas in affiliate marketing, you might need some time to get potential consumers since affiliate marketing is a passive form of customer interaction. 

Competency: 

A network marketer will need some training before they start working professionally for a company. They need to learn some technical skills, communication skills, and understanding of the product. Affiliate marketers don’t need any training, they only need to thoroughly know about the product and they need to know their targeted customers. 

Investment: 

You need to make a good investment from the company when you choose network marketing. The company will pay commissions to all the marketers to help them maintain an inventory to sell the products. Affiliate marketing is affordable as compared to network marketing, as it gives a chance to both company and the marketer to make money. 

Component: 

Network marketing involves salespersons, the main company, and distributors. In affiliate marketing there are basically three players, the marketer, the consumer, and the company. On certain occasions you may find affiliate marketing intermediary. 

These are some of the major factors of marketing that can help you choose wisely. Always remember that whatever option you choose for your business, you will need to have a proper strategy for that before making a move. Blindly shooting arrows in the sky will get you nowhere, you need to have a plan if you wish to see your business succeed.